As a 3D Visual & Motion Designer at Native Instruments, I had the opportunity to work on Kontakt 8, the latest addition to our iconic line of software instruments. For those unfamiliar, Native Instruments is a leader in music production technology, known for creating innovative tools that empower artists and producers to explore new sonic possibilities. Kontakt 8 continues that tradition, offering a massive library of sounds and powerful editing capabilities that have made it an essential tool for musicians worldwide.
Official pre roll video of the Kontakt 8 release
For this project, I led the creation of the entire visual package, including the pre-roll video, website assets, and product artwork. My focus was on giving Kontakt 8 a fresh and dynamic look that reflects its versatility and creative potential. From the overall visual identity to the finer details, I wanted the design to capture the energy and innovation that makes Kontakt 8 a must-have in the music production world.
Screenshots from paid campaign on various social media platforms
KONTAKT 8 - SOS Awards Winner
The SOS Awards celebrate innovation and contemporary design, with nominations being limited to products launched in the 12 months prior to the voting period. These results celebrate the ‘best in class’ products launched or reviewed in the 12 months from September 2024 through to the end of August 2025.
Example of the visual language being used in the campaign - What's new in Kontakt 8
Some sketches from the process of visual langague development